Corporate Social Responsibility (CSR)

Session on “Scope of Digital Marketing” held at SKCET, MoU signed with AGT Electronics Ltd

The School of Management, Sri Krishna College of Engineering and Technology (SKCET) today conducted a special lecture and signed MoU with AGT Electronics limited, Coimbatore.The event is aimed at exposing the students of School of Management, SKCET to the Business Model Innovation & Digital Marketing and also to extend an opportunity to students for an Industrial Exposure and real time project experience.Dr.C.Ramakrishnan, Director - School of Management, SKCET delivered the inaugural addressed in which he highlighted about the latest industrial developments. Following the inaugural speech, Prof.Dr.D.Visagamoorthi gave an insight about the need of industrial collaboration to students during their academic course.Mr.K.Thangaraj, MD, AGT Electronics Limited, in his special address emphasised about the industry expectations and the current scenario about the employability skills of budding managers and also insisted the future role of digital marketing in India. He was interacted with the students and clarified their doubts regarding digital marketing and its scope.Students and faculty members of the institute actively participated in the session.